About Neutral

PROTECT YOU AND YOUR FAMILY

Everyone's skin is different, which makes it hard to find products that provide the same kind of protection and care for everyone in the family. That's where Neutral comes in. Our mission is to make it easy to care for the whole family's skin; with gentle products that help protect all skin from irritation - from normal skin, to sensitive skin, to sensitive baby skin, even eczema-prone skin. With every product, from washing powder to hand cream - and everything in between - Neutral helps you create a clean and gentle everyday.

OVER 40 YEARS OF EXPERIENCE

Neutral started in Scandinavia over 40 years ago. As sensitive skin and skin allergies have become a growing concern for children and adults, we've worked to create a range of gentle cleansing and care products to suit the whole family. Our products are developed for all skin types and recommended by experts. Based on our gentle formulations, we help prevent skin allergies - without compromising on effectiveness.

MILD QUALITY PRODUCTS

GENTLE QUALITY PRODUCTS

We believe a great way to keep your skin problems under control is to know exactly what you're putting on your skin. We're committed to developing gentle, quality products, so none of our products contain fragrance or colourants, but are full of good, active ingredients that clean and care for your clothes, yourself and your family. So you'll never find unnecessary fragrance or colour in Neutral products, whether for skin or household use. With the most essential ingredients, you can use Neutral products for the whole family with peace of mind. Gentle and effective; for all skin types.

DEVELOPED WITH EXPERTS

We've developed our products in close collaboration with allergy and asthma organisations in Denmark, Norway and Sweden to suit even the most sensitive skin. We are fortunate to work with many respected partners; including Astma-Allergi Danmark (Asthma-Allergy Denmark), with whom we have worked for over 25 years. With these partners by our side, we've been at the forefront of skin care to develop clean, gentle products that can keep you and your family's skin soft and reduce the risk of allergies and sensitivities.

FOCUS ON SUSTAINABILITY

FOCUS ON SUSTAINABILITY

Just as it's important to us that our products have a positive impact on your skin, it's also important that we have a positive impact on the planet. That's why we strive to use non-harmful chemicals as well as to use our energy as well as possible - in fact, all of our detergent is produced using 100% renewable energy. A number of our products are available in refillable packaging, with 80% less plastic than standard packaging, and we are working hard to use recyclable plastic for the bottles used for a large proportion of our products.